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Wise Advanced Unveils Next Level CFexpress™ Type B PRO

September 14, 2021

Taipei, Taiwan - September 14, 2021 - Two years after releasing the CFX-B series, Wise Advanced Co., Ltd. today added a new PRO line of CFexpress Type B memory media in 160GB, 320GB and 640GB with minimum sustained writes of up to 1400 MB/s for professional creators that need peace of mind during projects.

The Wise CFexpress Type B PRO memory cards are designed with improved product lifespan and sustained speed in applications that require frequent higher levels of data reading and writing. "Through customizing NAND commands and firmware algorithms, it optimizes both endurance and performance in line with native SLC NAND," said Jack Tsai, senior engineer of Wise Advanced.

"The blistering minimum sustained write speed of 1300-1400 MB/s sounds like overkill for the current highest camera video requirements, which is around 325 MB/s in 8K RAW 29.97p (12 bit). What that means is, in today's cameras, it's nearly impossible to drop any frames or lose any data because the write speed is much more than enough for the current codecs."

"However, we are excited to see faster video codecs with more pristine details in the near future," added Frank Wang, founder and CEO of Wise Advanced. "Actually we did a fun media test for our PRO cards by using our card reader and USB 3.2 Gen 2 cable connecting to the Blackmagic URSA Mini Pro 12K. As per our expectations, the media successfully recorded without dropping any frames in 12K DCI Blackmagic RAW 5:1 40p, which maxed out the constant bitrate requiring around 963 MB/s sustained writes. We are excited for the new group of cameras that will be released to take advantage of this new card."

"Regarding photography, we look forward to seeing the expanding buffer on the upcoming flagship models such us Canon EOS R3 and Nikon Z 9 so the professional photographers are able to achieve continuous high-res burst shooting with shorter 'reload' time."

With a new software algorithm for heat control and lower risk of corrupt files, the CFexpress Type B PRO memory media leads to superior stability and speed for projects that require a guaranteed success.

Last but not least, faster sustained reads allow creators to offload precious contents in a matter of seconds via a card reader with USB 3.2 Gen 2 interface, and achieve the highest transfer rates when paired with a Thunderbolt 3 card reader.

The Wise CFexpress Type B PRO memory cards are expected to be available at the end of September 2021. For more information on compatibility please visit https://www.wise-advanced.com.tw/sup/pdf/WIAD_CFX-B_CC210914_Final.pdf.



About Wise Advanced

Wise Advanced, a premier manufacturer for storage products, has been offering state-of-the-art memory solutions for more than 25 years. From R&D to post-sales service, we work directly with the primary sources to guarantee our quality. Our mission is to provide the best storage choice for today's photographers and filmmakers. The attention we pay to producing our products allows our customers to focus solely on creating content from their imagination.